Started professional career with India TV, a leading Hindi News Channel promoted by renowned news anchor Rajat Sharma, marking the beginning of an illustrious journey in media.
Joined Walt Disney when the media giant started their television channel distribution in India, gaining invaluable experience at a global entertainment powerhouse.
Joined SET Discovery Private Limited (now Sony Pictures Networks), rising from Territory Sales Manager to Key Resource in South Market. Won TOP 1 National Level Sales Award three times and Best Salesperson of the Year.
He joined one of India’s largest cable and broadband distribution company called E Infrastructure and Entertainment India Private Limited (known as e-Digital), where he was the Vice President – Operations
After 18 years in broadcasting, founded End2End Solutions with life partner. Instrumental in the launch of Republic TV in Kerala, helping it become the undisputed #1 English News Channel in Pan India.
Acquired Global Distribution rights of Flowers (2nd rated Malayalam GEC) and 24 News (#1 Malayalam News Channel), marking the only instance of an individual getting distribution rights in Malayalam Television history.
During pandemic, founded Asiasat Pvt Ltd in Trivandrum with vision to start cable distribution platform, own satellite channel, and supply broadband/CATV related hardware and software across India.
Became 1st Chairman and Managing Director of Crazzy Media Ventures Pvt Ltd, established to invest in media and related businesses. Acquired Telebillz Solutions and invested in Mobiezy.
He is the Chairman and founder Director for Yellow Cloud - a unique virtual platform which deals with phycological issues of Global Malayalee’s.
He is the co-owner and Director of Kochin Blue Tigers, champions of KCL Season 2 — Kerala’s state T20 league run by the Kerala Cricket Association under BCCI guidance. Mohanlal is the league's brand ambassador and Sanju V Samson is the star player for Kochin Blue Tigers.
Siva is also the sole owner of the Trivandrum franchise in the Entrepreneurs Cricket League (ECL), a cricket league for entrepreneurs that blends competitive sport with business networking.
Siva hails from Trivandrum where he completed his schooling and college. He is a commerce graduate. He married his college romance, Anitha, in 1996 — Anitha is also his partner in End2End Solutions and Asiasat. Siva and Anu have a son who completed his MBA from IIM Indore and now works with Deloitte. They are mostly based in Bangalore. Siva enjoys seafood (Kerala and Mangalorean cuisine), is an ardent fan of cricket and Mohanlal, and enjoys travelling.
Chairman & Managing Director of media investment company with focus on technology solutions. Acquired Telebillz Solutions (SMS & CRM software) and invested in Mobiezy (automated billing & OTT aggregator).
Media Tech
Chairman & Founder Director of virtual mental health platform serving Global Malayalees. Providing quality consultation in English and Malayalam, leveraging 100 freelance clinical psychologists.
HealthcareDistribution contracts with BBC Global News, TV Today Network, and multiple channels. Pioneered individual channel distribution rights acquisition in Malayalam television history.
Distribution
Co-owner & Director of Kochin Blue Tigers (KCL Season 2 Champions). Sole owner of Trivandrum franchise in Entrepreneurs Cricket League, combining business networking with sports.
Sports
Leading TCCL's Karnataka Operations, establishing India's 5th largest cable distribution company outside Tamilnadu for the first time. Achieved 2nd largest MSO status in Karnataka within 6 months.
OperationsStrategic consultant for independent MSOs in Kerala and Karnataka, facilitating broadcasting and placement deals with various broadcasters across markets.
ConsultingInterested in collaboration or want to discuss opportunities?
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